Our story
Velur is built on one rule: the model never computes a number
Every figure in the brief is computed in code from your own records, and AI writes the explanation around it. The software that reads your tools cannot change anything in them.
The story
We believe:
We started Velur because revenue tools would not show their working.
Too many tools sold to DTC brands report a figure you cannot check. Every figure in Velur opens to the formula and the inputs behind it.
The model never computes a number.
It reads figures that code already worked out, and writes the sentence that explains them.
Software should act for you only once its numbers have earned that trust.
We ship the brief first. Software that recommends, and then software that acts for you, comes once every figure is computed the same way every time.
Today we ship one brief every morning, and every figure in it opens to the records it was computed from.
See the product
The team
Alexander CamposFounder 
Joran De BruijnPartnerships & Growth, BDR Specialist
Write to hello@velur.io.